Hawkin in Motion: Measurement Done Right with Student Athlete Score

In the world of college athletics, recruitment has always been a cornerstone of building exceptional teams. Acquiring talented and driven individuals has become a fundamental aspect of developing a competitive team. However, over the years, the athletic recruiting game has undergone a remarkable transformation. Today, a new era of technology plays a pivotal role in evaluating athletes, considering much more than just their on-field performance. In response to this evolving environment, Hawkin Dynamics is proud to partner with Student Athlete Score: a revolutionizing platform designed to help student athletes discover opportunities and get noticed.  

The vision of Student Athlete Score is encapsulated in its innovative approach to data. By calculating a comprehensive, weighted score, the platform integrates various metrics to provide a holistic view of an athlete’s potential. This score combines performance (CMJ tests via Hawkin Dynamics force plates, connecting wearables, player stats, video footage, etc.), academics (NCAA 48H data parsing of transcripts, APIs with school district grading systems), social media (signing into Instagram, X, TikTok), personality assessment (third party API from trusted partner) and background checks (web scraping to ‘yellow flag’ any data). The result is a singular data point that reflects an athlete’s career potential and unlocks doors to new opportunities with universities and brands that are eager to invest in their future.  

Hawkin Dynamics is honored to be the driving force behind this platform’s performance data collection efforts. The exclusive force plate partnership is instrumental in collecting extensive, real-time, and objective data from anywhere. By administering the countermovement jump (CMJ) - within a brief 30-second testing window, the plates collect valuable data on dynamic athletic tasks such as sprinting, deceleration, acceleration, change of direction, and tackling performance. All of which is administered at sports events, practices, and tournaments due to the portability of the Hawkin Dynamics force plates. 

Brent Wall, founder of Student Athlete Score, emphasized the platform’s transformative impact on the sports industry. The platform aims to become a revolutionary tool that integrates academic, behavioral, and athletic metrics to offer a comprehensive view of an athlete’s potential and future success- empowering stakeholders to make more informed decisions and bridging the gap between talent and opportunity. 

“We are revolutionizing how student athletes find opportunities and get noticed.”  

As for what’s next, the future is bright. Brent and his team are eager and excited to advance their vision of reshaping the youth and collegiate sports landscape by bringing their vision of disrupting the student athlete recruitment process. The goal is for Student Athlete Score to become the FICO Score for evaluating high school and college athletes. With the help from Hawkin Dynamics, the two are positioned to revolutionize the recruitment landscape, setting a new standard for how student athletes are assessed and valued, and turning this vision into motion. 

To learn more about Student Athlete Score, check out their website and Instagram page.